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Saarathi Healthcare, the torchbearer infusing excellence in Patient-centric Disease Management stratum

The World is a bouquet of strong, bold, beautiful and courageous women who amidst of their darkest hours and share of struggles sparkled up to beat the hurdles and became the inspiration for others. One such inspiration Ranjeeta Vinil is a woman of undaunted spirit. While infusing her skills as a Head in Patient relationship management, she witnessed the reality of patient needs and gaps in the existing system which wanted to be addressed to transform the healthcare deliverables space in India. When good things were about to take off, she was detected with an early stage breast cancer. But she didn’t let the disease, treatments or other related complications stop her from reaching goals and achieving dreams despite she fought bravely, and survived with resolve. Her personal experience through the journey to recovery sparked her entrepreneurial spirit and led to the foundation of Saarathi Healthcare, in 2008.

In a chat with The CEO Magazine, Ranjeeta Vinil – Founder & Director, Saarathi Healthcare speaks about Saarathi’s unique entrepreneurial journey and how she charted the road to success,


“Saarathi’s entrepreneurial journey overcame a myriad of hurdles to reach where it is today. Being an innovative and unconventional concept that preached a patient centric healthcare delivery model and absolutely deviated from the existing practices in the Pharma industry, it was a jaw breaking job to sprout in the unmapped boundaries. However, our commitment to the cause encouraged us to pursue against all odds. Sweating blood and bones interwoven with determination and constant perseverance eventually convinced few companies which approached the concept rationally and agreed to adopt our concept on a trial basis. Saarathi’s first client was Dr. Reddy’s Laboratories which was soon followed by UCB and Novartis. 

Each project was unique and brought challenges that were new in this space; they needed specific tailor made programs and had to be monitored very closely to ensure success. Finally, the positive feedbacks from patients served as a testimony to the efficacy of the concept and Saarathi’s capability to deliver. Today, we partner with majority of the top Healthcare companies in India who are convinced that a Patient centric approach is the way to take the healthcare industry forward. In the span of nine years, we have evolved from a patient and disease management company to one stop solution provider for all access/compliance and other related services. True to our vision the company will continue to remain at the edge of the innovation curve to optimally utilize all opportunities in the healthcare space for better treatment outcomes.”



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SWAROOP CHANDOLA, US Absorb Marketing Manager, Abbott Vascular

From conceptualization to implementation, to the minute details of work, Saarathi team has been there and did it all for the project ReNew. Their spirit and enthusiasm for the work, speaks in the quality of their deliverables.

FARIDA HUSSAIN, Vice President Marketing, USV Pharmaceutical Ltd.

Saarathi has been an asset for our patient retention program. Their ability to ensure at the successful running program, despite all odds is exceptional which could only be possible because of their passion for what they do.

RITA CHANDRACHUD, AP Marketing Director, Oncology, AP, China & Japan at MSD

Saarathi’s team is very passionate about patient care. I am truly motivated by their drive to combine patient care and provide a business model that grows with time.

MUKUL BAGGA, Business Head, Novartis Pharmaceuticals.

An organization needs to be patient centric to meet the unique challenges of making high-cost medicines available in India. As Novartis was grappling with this challenge for some of our research products, we had the good fortune of coming in contact with Saarathi.

RAJ AIREY, Founding Partner, at Healthstart pte ltd

Ranjeeta has a deep understanding of the Healthcare market with particular focus on consumers. She is one of the leading lights in India, moving towards customer based marketing for pharmaceuticals. Her business is doing well due to her ability to work hard with passion and focus.

SANDEEP BHATTACHARYA, Managing Director, AUREAX Healthcare Consulting Pvt Ltd

Saarathi’s deep commitment towards patient centricity has been their hallmark over the years, especially due to their Leader Ranjeeta Vinil. It is something that she excels in and enjoys doing. Can be a significant source of value to pharmaceutical companies who wish to follow a patient-centric business model.

VINEET KALIA,Executive Vice President, Strategy and Business Development, Micro labs Ltd

Saarathi associates are thorough professionals in their approach. They have done some exceptional work that has few parallels in the industry. Great work towards Patient Care !

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Awards Awards Awards Awards Awards Awards
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IFAH - 2019

Top 50 Healthcare Companies
Around the World.

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Eye For Pharma -2019

Entrepreneur Award:
Patient Solution.

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UBM Pharma Awards – 2014.

Emerging Entrepreneur

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The World Health & Wellness Congress and Awards - 2017

50 Outstanding Women in Healthcare
– Global Listing

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India Health and Wellness Summit and Awards 2015

Ranked as 10th company in Innovative Healthcare Delivery Model and 7th in Healthcare Entrepreneurship.

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About Saarathi

Saarathi Healthcare Private Ltd is a dynamic Healthcare Company with a vision to democratize healthcare world over, the company has always worked towards filling the gaps in healthcare deliverables.

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